Eddy brings extensive expertise in global information technology and logistics, with a career spanning multiple industries and countries. His diverse experiences have enabled him to cultivate a strong network of trusted professionals and industry connections that collaborate effectively. He earned his undergraduate degree from the University of Tennessee and enrolled graduate program in Computer Science from California State University.
Manufacturing Experiences: Eddy gained valuable expertise in production, quality control, and supply chain integration while working at Forecast Lighting and later at Ciba-Geigy Composite Material in California where he worked with MRP and learnt all phase of manufacturing and supply-chain cost controlled. His passion has always been focused on automating manual processes and integrating them into efficient, scalable system, early in his career.
Technology ventures: In 1993, Eddy working together with Cogent Systems in Alhambra, California, where he led his team in securing a competitive bidding-victory over IBM and NEC for the Automated Fingerprint System (AFIS) project with the Royal Thai Police in 1995. His entrepreneurial spirit then led him to form Media Point Corporation in Alhambra in 1996. There, he developed ZipComm, a data and fax software that became widely used as a communication protocol in early smartphones. Eventually, MediaPoint was acquired by Sungwoon Co., LTD of South Korea.
Logistics experiences: In 2001, he initiated and established a logistics center in Indonesia, representing DHL Express Logistics for their first business operations in the country. This venture became one of the premier logistics companies in Indonesia, offering integrated international transportation-courier and warehouse services. He developed an intranet-based on dial-up technology, connecting sales-marketing with automated operation-accounting system. This innovation allowed sales personnel to input new incoming orders from remote area deliver to operation team.
Mining ventures: In 2008, Eddy took a break from technology and logistics and ventured into the mining industry in East and Central Kalimantan, managing coal and silica mining operations. He continued this role until 2015 when the majority of his shares were acquired by Nature Element Hong Kong. This experience was invaluable in teaching him how to manage relationships with indigenous communities and government officials, enhancing his skills in building effective communication and interactions.
Air cargo ventures: In 2016, Eddy and a group of friends established an air cargo business network in collaboration with a start-up budget airline in Thailand. He played a key role in building both logistics and tourism agent network across countries such as Thailand, Indonesia, Singapore, Myanmar, Japan, China, and Taiwan. Unfortunately, the COVID-19 pandemic significantly slowed business activities.
Platform development: During the COVID era, Eddy finally launched his vision of developing Mahyu’s digital logistics infrastructure, drawing from his own experiences in the industry. Throughout his career, he noticed that most daily activities were repetitive, inputting and editing services, creating new quotes, explaining service details, addressing pricing concerns, and negotiating with various suppliers. These manual-tasks occurred day after day, requiring constant efforts and manual efforts. Meanwhile, operation costs such as fuel, utilities and labor costs have risen significantly, exceeded inflation and customer rate, making a company difficult to sustain traditional method. These inefficiencies stem from most SME companies operate independently, making it challenging for them to establish a unified sales and operations network.
In addition of, fragmented information spread across multiple channels, with each company managing its own data, limiting collaboration. The industries need an intelligent system that can modernize traditional methods into a technology-driven model, efficiently managing information distribution and proactively detecting shortcomings based on user requirements and ensuring seamless interlinked information to facilitate direct interaction.
Drawing from his development experience in Mahyu, he scales up standard digital approaches into Beone Travel, a group tourism platform. The configurations and algorithm structures are tailored to fit industry specific standard-templates. Mahyu is designed to support both B2B and B2C models, while Beone is specifically built for B2B operations. Both platforms seamlessly integrate sales, operations, and back-office functions, enabling intelligent detection of inefficiencies and providing automated solutions. Operation functions are automatically activated when a related service is selected, triggering back-office administration and financial processes.
Dynamic and Risk-Taker: Mahyu’s meticulous approach has paved the way for a new frontier, demonstrating how a flexible platform can modernize other traditional industries by integrating technology to optimize business processes and thrive in real-time environments. His leadership, analytical skills, intuitive problem-solving and willing to take high risk in in pioneering innovative concepts have been key in guiding his young team through the development and operation process.
